BeLocal is a premium print and digital platform that helps new movers quickly discover the best of their new community while connecting them with trusted local businesses at the exact moment they are most receptive and ready to buy.
The N2 Company, publisher of BeLocal, is a nationally recognized leader in community-based media. With nearly 1,000 publications nationwide, N2 has built its reputation on connecting people through neighborhood-focused content. BeLocal was born from a recognized gap: while N2’s flagship Stroll magazines served established communities, there was no high-quality, trusted source to guide new movers to the businesses, services, and places they need beyond their immediate neighborhood. BeLocal fills that void, ...
Unlike mass directories or coupon packs, BeLocal is a curated field guide based on insights from long-time residents. It acts as a trusted word-of-mouth referral tool for newcomers—before they have word-of-mouth of their own. This makes it uniquely effective for local businesses looking to reach serious, high-intent buyers, not casual browsers.
New movers spend more in their first six months than in the next three years combined. They form 72 new business relationships within their first year and are five times more likely to choose the first business they see or that’s recommended to them. BeLocal is strategically designed to place the right businesses in front of this valuable audience first and fast.
BeLocal’s multi-channel distribution model ensures unmatched reach. The printed guide is mailed directly to new homeowners 30–45 days after their move—once they’ve settled in and are ready to engage. Simultaneously, geofencing and search-based digital targeting reach both pre-movers and recent movers online. IP-targeted display ads reinforce visibility as they browse websites, scroll social media, and engage with high-traffic online content. On average, BeLocal partners receive over 7,000 digital impression...
What sets BeLocal apart is its sharply focused, results-driven model. We don’t flood the market with generic flyers or stuff racks with copies hoping to be noticed. We deliver high-quality publications to a highly targeted audience of new movers—individuals statistically proven to be actively forming new buying habits.
It’s the difference between marketing with a shotgun and sighting in with a scoped rifle. Every distribution channel—from print to digital—is engineered to minimize waste and maximize precision, dramatically improving the efficiency of each advertising dollar.
BeLocal is not designed to flood your phone lines with coupon-driven inquiries. We’re not for everyone. We serve high-intent, purpose-driven buyers looking for trustworthy local solutions. Instead of crowding our pages with dozens of advertisers per category, we work with a small, curated set of local businesses, helping them stand out with clarity and confidence.
BeLocal is also a coffee-table-quality magazine with evergreen, community-first content written by long-time locals who simply want to help newcomers feel at home. It’s trusted, accessible, and valuable—by design.
To increase campaign effectiveness and ROI, BeLocal pairs high-touch print with high-tech digital. Through our in-house team at Hyport Digital, we extend client reach through custom landing pages, geofenced ads, retargeting, QR codes, and full-funnel marketing.
Studies show that print + digital campaigns deliver 24% higher ROI than print or digital alone. BeLocal clients benefit from this full-spectrum, cross-platform strategy that drives attention, action, and measurable results.
We are giving hope to the millions trapped in the web of human trafficking. Through N2GIVES, our parent company N2 has invested over $26 million in anti-trafficking efforts since 2016. Every BeLocal guide, every ad placed, and every business served helps further this mission of freedom and restoration.
When you work with BeLocal, you’re aligning with a national organization that believes business can—and should—be a force for good. Our publishers, advertisers, and partners are part of a community that not only supports local connection but global change.